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Use case - Advertising and inventory alignment

Synchronize
advertising spend
with inventory

Eliminate wasted ad dollars by automatically adjusting campaigns based on inventory levels and supply chain constraints.

Spend protectedLive

Campaign · inventory sync

Black can of Volt Energy Drink with blue and yellow graphics.
VOLT+ Energy Drink · 355mlIn stock · 4 fulfillment centers
Ads on
Volt Energy Drink can on a desk beside a laptop.
VOLT+ 12-pack · VarietyOut of stock · restock in 6 days
Ads paused
Reallocating budget
Threshold rules
  • Pause ads below stock threshold
  • Shift spend to well-stocked SKUs
  • Protect high-margin inventory

Used by the most loved brands in the world

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colgate palmolive logo
henkel logo
PepsiCo logo
p&g logo
georgia-pacific logo
CocaCola logo red text
Ferrero Logo
Nestle Purina logo
mondelez logo
The challenge

Disconnected systems waste ad spend and hurt customers

When advertising and inventory systems don't communicate, brands face critical inefficiencies that damage both profitability and customer experience.

The solution

How CommerceIQ connects advertising with inventory

CommerceIQ Copilot for Amazon creates a closed-loop system between supply chain and marketing. The platform automatically adjusts ad campaigns based on real-time inventory signals.

Rules applied ✓

Inventory-aware media

Real-time
Low stockPause ads
Healthy stockScale budget
Supply delayLimit bids
ReplenishedReactivate

Key capabilities

  • Inventory-aware campaign management adjusts spend based on stock levels

  • Budget reallocation shifts spend to well-stocked alternatives

  • Threshold-based rules trigger ad adjustments at custom inventory levels

  • Unified reporting shows advertising performance alongside inventory metrics

Customer story

Unified platform drives smarter advertising decisions

Leading brands use CommerceIQ to connect their advertising and inventory data, creating more efficient campaigns and better customer experiences.

The ease of use of the platform has been a big plus. They have a slick user interface and intuitive dashboards, which make it easy for people who are not necessarily very technical to access the information they need.

Capabilities

Smart advertising that responds to inventory reality

CommerceIQ provides automated tools that ensure your advertising investments align with your ability to fulfill orders, maximizing both efficiency and customer satisfaction.

Unified advertising and inventory viewIn stock · ads live
Protected spend$128K

Real-time inventory monitoring

Track stock levels across fulfillment centers and trigger campaign adjustments automatically.

Automated campaign pausing

Pause and reactivate ads based on stock thresholds to eliminate wasted spend.

Priority rules for high-margin SKUs

Protect spend on your most strategic, high-margin inventory items automatically.

Cross-functional visibility

Give supply chain and marketing teams shared visibility into ad-inventory performance.

Ready to transform your Amazon business?

Schedule a personalized Copilot for Amazon demo to see these capabilities in action with your actual Amazon data.

Request a demo